About

Meet Offstage.

Offstage is led by Ben Rockwood, a seasoned UX executive with 15+ years leading enterprise and SaaS teams.

Background

Hands-on AI leadership.

Ben Rockwood

Ben Rockwood

Principal, AI Product Strategy

As a prior UX executive at an industry-leading AI-powered company, Ben has leadership experience:

  • Unifying disparate AI chat experiences across a multi-product platform
  • Establishing AI UX guiding principles to steer experience decisions
  • Leading teams through AI creative-thinking exercises
  • Maturing a platform's AI capabilities beyond the chatbot
  • Upskilling product teams to use AI across design, research, and content

The thesis

AI with intention.

You have a strong product with real market demand, and you are laser-focused on growing your business while serving your most vocal customers. However, you have not yet built AI capabilities into your offering. While AI is everywhere and should be on your product team's radar, knowing where and how to start can be challenging.

The Offstage thesis is simple: customer focus is always the best starting point. Offstage delivers clarity by engaging directly with your customers one-on-one, creating a targeted roadmap you can confidently trust to resonate with your audience.


Talk it through.

We'll tell you honestly whether the audit fits your team.

Book an intro call